Our Start

Rob Haertel Inc. is a local mortgage company in the State of Utah.  Rob Haertel Inc. specializes in hard money or private money loans, however it originates a wide variety of products of which you can learn more about on this site.  From Rob Haertel’s beginnings in 1979 as founder of Capital Assets he has been driven by its motto “If it can be done, we can do it!”  Rob Haertel Inc. has grown out of Capital Assets now and its employees strive to make every deal work if it is at all possible.  Rob Haertel Inc. originates loans that are as simple as home purchases and can do complicated real estate transactions where there are multiple moving parts that other lenders will not touch either because the loan does not fit within their guidelines or the lender does not have required experience or expertise. 

Why we are different

• Most experienced hard money lender in Utah – 40+ yrs in business

• Competitive hard money rates and terms starting at 8% and 2 points

• Close hard money loans within 24-48 hours

• Close conventional loans in as little as 10-14 days through our sister company TACA Mortgage.

• Educated staff - MBA, CPA, JD, professional engineer, and a real estate agent

• One stop lender - hard money and traditional

Let's discuss your next deal

Become part of our heritage by calling us at 801-477-6229 and discuss your financing needs on your next big deal!